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When will the customer evaluate the product and decision-making process of a routine purchase?

knoeller33

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When will the customer evaluate the product and decision-making process of a routine purchase?

When will the customer evaluate the product and decision-making process of a routine purchase?

▸ When establishing criteria

▸ When evaluating sources

▸ When collecting information from technical experts

▸ When making the purchase

▸ Only when something goes wrong

Textbook

Business in Action

Business in Action

Edition: 9^th

Authors: Bovee, Thill

Read 38 times

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frithne

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knoeller33 Author

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You make an excellent tutor!

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