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Fade05 Fade05
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7 years ago
The last step in the consumer purchase decision process is
A) making the actual purchase.
B) post purchase evaluation.
C) evaluating alternatives.
D) identifying the right brand to buy.
E) deciding what to buy.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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RainbowRisingRainbowRising
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7 years ago
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Fade05 Author
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#2
6 years ago
CORRECT
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