A product mix that includes several versions of each product in the product line is a ________ product mix.

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A product mix that includes several versions of each product in the product line is a ________ product mix.

A product mix that includes several versions of each product in the product line is a ________ product mix.

▸ wide

▸ long

▸ deep

▸ simple

▸ complementary

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Business in Action

Edition: 9^th

Authors: Bovee, Thill

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