Top Posters
Since Sunday
w
3
w
3
e
3
3
r
3
g
2
2
b
2
M
2
V
2
f
2
c
2
Home Q & A Board Other Fields Homework Help Human Resources Public Relations
New Topic  
a8oobra a8oobra
wrote...
Go to Answer
Posts: 3806
Rep: 13 1
8 years ago
All of the following are accurate descriptions of the characteristics of advertising appeals, except which one?
A) Advertising appeals should be distinctive.
B) Advertising appeals must be meaningful.
C) Advertising appeals must be believable.
D) Advertising appeals with the most meaningful and believable benefits are to the best ones to be featured all the time.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
Read 181 times
3 Replies
Replies
Answer verified by a subject expert
magnasmagnas
wrote...
#1
Top Poster
Posts: 3806
Rep: 33 0
8 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

a8oobra Author
wrote...
#2
8 years ago
Worth the wait Hour Glass with Flowing Sand

Just confirmed your answer with a friend, it's right
wrote...
#3
8 years ago
PM me if you need more help
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  435 People Browsing
 136 Signed Up Today
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 313
  
 282
  
 302
Your Opinion
How often do you eat-out per week?
Votes: 81
Previous poll results: Who will win the 2024 president election?