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a8oobra a8oobra
wrote...
Posts: 3806
8 years ago
A _____ is a detailed version of the idea stated in meaningful consumer terms.
A) product concept
B) product image
C) product idea
D) test market
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
Read 204 times
3 Replies
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Answer verified by a subject expert
magnasmagnas
wrote...
Top Poster
Posts: 3806
8 years ago
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a8oobra Author
wrote...
8 years ago
Thinking Face Makes sense, thank you
wrote...
8 years ago
PM me if you need more help
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