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a8oobra a8oobra
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Posts: 3806
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8 years ago
All of the following are accurate descriptions of why dot-coms failed, except which one?
A) Dot-coms failed because the Internet lacks the power to enchant and delight customers in ways hitherto unimaginable.
B) Dot-coms failed because of lack of a sound business model.
C) Many failed dot-coms rushed into the market without proper research and planning.
D) Many failed dot-coms relied heavily on spin and hype instead of sound marketing strategies.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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8 years ago
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a8oobra Author
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#2
8 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
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#3
8 years ago
Good Slight Smile
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