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mag90si mag90si
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7 years ago
What clues to strengths and weaknesses might you find in a competitor’s annual report? Identify at least three specific types of information and explain how you would use such data in a competitive SWOT analysis.
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7 years ago
Students may identify a variety of types of information, including: revenues and profits (changes over time can indicate financial strength or weakness); markets served (reduction in markets served can indicate insufficient resources or changes in strategy that can be exploited); product lines and mix (multiple introductions may indicate strength in product development, whereas elimination of multiple products may indicate weaknesses in market share).
Mastering in Nutritional Biology
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