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te3la te3la
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8 years ago
Bob and Monique only purchase cars produced by General Motors. They also attend General Motors car shows, own General Motors merchandise, and encourage their friends and family to buy exclusively from General Motors. Their devotion to General Motors indicates that Bob and Monique belong to a ________.
A) brand community
B) corporate culture
C) cultural cohort
D) social class
E) reference group
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Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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te3la Author
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#2
8 years ago
Very pleased, thank you
wrote...
#3
4 years ago
thank you
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