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te3la te3la
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7 years ago
Lex, Bob and Monique's oldest son who is away at college, lives with three other students in a house off campus. According to the U.S. Census, Lex and the other students represent a ________.
A) subculture
B) reference group
C) target market
D) family
E) household
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Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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te3la Author
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#2
7 years ago
Thank you, I'm pleased with your answer
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