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debbyFlynn debbyFlynn
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7 years ago
The principle in repositioning is to move ahead while at the same time maintaining the same ________.
A) brand image
B) usage
C) brand position
D) value position
E) brand essence
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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B4
wrote...
#2
4 years ago
Nice!
wrote...
#3
3 years ago
good stuff
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