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Once a position is established in consumers' minds, it is difficult for marketers to change it.

normie

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Posts: 1694

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7 years ago

Once a position is established in consumers' minds, it is difficult for marketers to change it.

Once a position is established in consumers' minds, it is difficult for marketers to change it.
A) True
B) False

Textbook

Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

Read 84 times

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rebmetpes

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normie Author

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#2

7 years ago

This concept was killing me, makes a lot more sense

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