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Briefly explain why a headline should move readers from the process of scanning to reading.

normie

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Briefly explain why a headline should move readers from the process of scanning to reading.

Briefly explain why a headline should move readers from the process of scanning to reading.

Textbook

Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice

Edition: 10^th

Authors: Moriart, Mitchell, Wells

Read 88 times

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enuj

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normie Author

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7 years ago

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