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te3la te3la
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7 years ago
Which of the following refers to information such as demographic profiles of current customers, response to previous promotions, product sales and distribution patterns, and the budget of how much can be spent on media?
A) competitive advertising
B) client information
C) consumer behavior reports
D) media information
E) market research
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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te3la Author
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#2
7 years ago
Very pleased, thank you
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