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normie normie
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7 years ago
Multichannel deals are a result of media convergence and allow advertisers to purchase media across all platforms with a single deal.
A) True
B) False
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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rebmetpesrebmetpes
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7 years ago
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normie Author
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#2
7 years ago
THX Slight Smile

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