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Diana55 Diana55
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7 years ago
A ________ focuses on how well messages are conveyed and reactions to the message, both within the context of alternative executions.
A) concept
B) creativity
C) communication
D) construction
E) centrality
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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6l46l4
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7 years ago
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Diana55 Author
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#2
7 years ago
I had been looking for this, really helped me out
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