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matashola matashola
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7 years ago
All of the following are ways in which retaining dissatisfied customers cost the firm extra resources EXCEPT _____.
a.   additional work for the sales forces
b.   price concessions
c.   adjustments to terms of sale
d.   greater customer service
e.   greater replacement costs
Textbook 
Market Based Management

Market Based Management


Edition: 5th
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D-manD-man
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7 years ago
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matashola Author
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7 years ago
Thanks for providing this
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