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matashola matashola
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7 years ago
The market share index is an indicator of _____.
a.   factors that influence market share
b.   what market share should be given certain expected levels of market performance
c.   a product’s sales at a given stage of the product life cycle
d.   current product awareness
e.   actual market share relative to potential market share
Textbook 
Market Based Management

Market Based Management


Edition: 5th
Author:
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D-manD-man
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7 years ago
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matashola Author
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7 years ago
I'll take your word for it, thx
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