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Home Q & A Board Other Fields Homework Help Business Marketing
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birdseye birdseye
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6 years ago
Bell Canada's marketing plan includes the following: "To reinforce our leadership position in the long distance market as the most reliable, trustworthy provider."  This is an example of a
a. marketing objective.
b. mission statement.
c. positioning statement.
d. corporate objective.
e. brand objective.
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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PaLYaCoPaLYaCo
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6 years ago
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birdseye Author
wrote...
#2
5 years ago
This answers my question
wrote...
#3
3 years ago
thanks
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