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Samita.Brown Samita.Brown
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7 years ago
A pure product bundling strategy involves the sale of two or more products at an overall price lower than the total price that would be paid if the products were purchased separately.
True or False?
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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#1NuggetsFan#1NuggetsFan
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Samita.Brown Author
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#2
7 years ago
Correct!
Market-Based Management, 5th Edition (Best)
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