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Samita.Brown Samita.Brown
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7 years ago
Kawasaki sells motorcycles at relatively lower prices than the competition, even though the bikes it produces are the virtual equals of competitive products.  This price edge could be considered what type of pricing method?
a.   value-in-use pricing
b.   plus-one pricing
c.   strategic-account pricing
d.   cost-plus pricing
e.   skim pricing
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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D-manD-man
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7 years ago
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Samita.Brown Author
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7 years ago
Correct!
Market-Based Management, 5th Edition (Best)
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