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Samita.Brown Samita.Brown
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7 years ago
Which of the following is NOT an operational component of channel performance?
a.   customer reach
b.   operating efficiency
c.   service quality
d.   customer value
e.   All of the above are operational components of channel performance.
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Market Based Management

Market Based Management


Edition: 5th
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Market-Based Management, 5th Edition (Best)
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#1NuggetsFan#1NuggetsFan
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Samita.Brown Author
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7 years ago
Correct!
Market-Based Management, 5th Edition (Best)
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