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Office Solutions, Inc. uses a direct sales force to sell office equipment to its 1,000 target ...

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Office Solutions, Inc. uses a direct sales force to sell office equipment to its 1,000 target ...

Office Solutions, Inc. uses a direct sales force to sell office equipment to its 1,000 target customers. The required rate of customer contact for sales effectiveness and customer satisfaction is two customer visits per month, translating into 24,000 customer contacts per year. Assuming that a salesperson can make three customer visits per day, has 4 days per week to make customer calls, and works 50 weeks per year, how many salespeople does Office Solutions, Inc. have to have to meet these requirements?
a.   4
b.   40
c.   480
d.   2,000
e.   not enough information to determine

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Market Based Management

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Market-Based Management, 5th Edition (Best)

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