Top Posters
Since Sunday
5
a
5
k
5
c
5
B
5
l
5
C
4
s
4
a
4
t
4
i
4
r
4
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
chinka chinka
wrote...
Go to Answer
Posts: 567
Rep: 0 0
6 years ago
In the ECOLITE MINI CASE, when EcoLite hires actors to pose as customers telling people about the car's benefits, it is engaged in ________.
A) covert marketing
B) viral marketing
C) deceptive advertising
D) an FTC violation
E) social marketing
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
Read 335 times
2 Replies
Replies
Answer verified by a subject expert
worlyworly
wrote...
#1
Top Poster
Posts: 584
Rep: 19 0
6 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here

Related Topics

wrote...
#2
3 years ago
thank you
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  1250 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 305
  
 322
  
 147
Your Opinion
Which is the best fuel for late night cramming?
Votes: 145
Previous poll results: Should Ph.D.'s be addressed as doctors?