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samoo1 samoo1
wrote...
Posts: 978
7 years ago
Ethnocentrism in international business refers to the ________.
A) study of group ethics and approaches to corporate social responsibility
B) comparison of the Protestant ethic with other religious views
C) belief that what works best at home should work best everywhere
D) ethnic segmentation of marketing programs within countries
Textbook 
International Business

International Business


Edition: 15th
Authors:
Read 130 times
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Studying law and politics at NYU
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WindozWindoz
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7 years ago
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samoo1 Author
wrote...
6 years ago
Very informative, thank you for answering
Studying law and politics at NYU
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