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Home Q & A Board Other Fields Homework Help Business Marketing
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Contesso Contesso
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7 years ago
________ represent(s) a market entry strategy whereby one company permits a foreign company to make use of its patents, know-how, technology, company name, or other intangible assets in return for a royalty payment.
A) Joint ventures
B) One-hundred-percent ownership
C) Licensing
D) Exporting
E) Global strategic alliances
Textbook 
Global Marketing

Global Marketing


Edition: 7th
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somemossomemos
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Contesso Author
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7 years ago
Thank you, thank you, thank you!
momochiime
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Yesterday
Brilliant ツ
gma_of_7
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2 hours ago
Thanks
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