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bosmann bosmann
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7 years ago
Which of the following is NOT a disadvantage of secondary data?
A) the objectives, nature, and methods used to collect the secondary data may not be appropriate to the present situation.
B) secondary data may be lacking in accuracy.
C) secondary data collection may be expensive and time consuming.
D) secondary data may not be completely current or dependable.
Textbook 
Basic Marketing Research

Basic Marketing Research


Edition: 4th
Author:
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spicerspicer
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7 years ago
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bosmann Author
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Smart ... Thanks!
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