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bosmann bosmann
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7 years ago
According to the text, surveys are used primarily for all of the following purposes EXCEPT:
A) market segmentation.
B) advertising theme and selection.
C) advertising effectiveness.
D) in-depth interviews
E) all of the above
Textbook 
Basic Marketing Research

Basic Marketing Research


Edition: 4th
Author:
Read 139 times
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Answer verified by a subject expert
spicerspicer
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7 years ago
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bosmann Author
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7 years ago
This site is awesome
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Thank you, thank you, thank you!
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