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chinka chinka
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7 years ago
The most popular use of geography in strategic targeting is ________ — a hybrid segmentation scheme based on the premise that people who live close to one another are likely to have similar financial means, tastes, preferences, lifestyles, and consumption habits.
A) behavioral targeting
B) psychographics
C) geodemographics
D) social class
E) countersegmentation
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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worlyworly
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7 years ago
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chinka Author
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7 years ago
Thanks
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Thank you, thank you, thank you!
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