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elpkiosk elpkiosk
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7 years ago
The greeting card industry capitalizes on occasions to sell products; this is a perfect example of ________ segmentation.
A) usage situation
B) lifestyle
C) geographic
D) benefit
E) demographic
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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handsome93handsome93
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7 years ago
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elpkiosk Author
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#2
7 years ago
Such a reliable source, thank YOU
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