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chinka chinka
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6 years ago
The degree of ________ that a reference group exerts on an individual's behavior depends on the individual, product, and social factors.
A) influence
B) conspicuousness
C) experience
D) personality
E) intensity
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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worlyworly
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6 years ago
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