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chinka chinka
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7 years ago
A ________ is when celebrities appear on behalf of products with which they may or may not have any direct experience or familiarity, for extended periods of time.
A) celebrity spokescharacter
B) celebrity endorsement
C) celebrity actor
D) celebrity testimonial
E) celebrity official
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
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saltiesaltie
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7 years ago
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