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elpkiosk elpkiosk
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8 years ago
________ are physical characteristics of the product itself, such as size, color, flavor, or aroma.
A) Brand images
B) Intrinsic cues
C) Brand personalities
D) Product quality ratings
E) Extrinsic cues
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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handsome93handsome93
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8 years ago
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elpkiosk Author
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#2
7 years ago
Extremely helpful
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