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chinka chinka
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7 years ago
Contrast high-involvement purchases with low-involvement purchases and note the challenges associated with the measurement of consumer involvement.
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
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handsome93handsome93
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7 years ago
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chinka Author
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7 years ago
Thanks
alpheratz
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Yesterday
Good timing, thanks!
Jadakiss
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2 hours ago
Thank you, thank you, thank you!
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