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elpkiosk elpkiosk
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7 years ago
________ implies the notion of a trade-off of benefits — like the features of the purchased item — versus the sacrifice necessary to purchase it — like the time investment and the price.
A) Value
B) Influence
C) Satisfaction
D) Dissonance
E) Perception
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
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saltiesaltie
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7 years ago
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elpkiosk Author
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7 years ago
Thank you, thank you, thank you!
my2redeyes
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Yesterday
Brilliant ツ
taydav
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2 hours ago
Thanks for your help!!
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