Reach is the average number of times each member of the audience is exposed to an ad.

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7 years ago

Reach is the average number of times each member of the audience is exposed to an ad.

Reach is the average number of times each member of the audience is exposed to an ad.
A) True
B) False

Textbook

Business: A Practical Introduction

Edition: 1^st

Authors: Williams, Sawyer, Berston

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