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SuperTongue SuperTongue
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6 years ago
If it is to be successful, Porter advises that a division possess strong marketing abilities, product engineering, a creative flair, strong capability in basic research and a corporate reputation for quality or technological leadership, for which one of the following generic competitive strategies?
A) focus
B) concentration
C) differentiation
D) overall cost leadership
E) vertical growth
Textbook 
Strategic Management and Business Policy: Globalization, Innovation and Sustainablility

Strategic Management and Business Policy: Globalization, Innovation and Sustainablility


Edition: 14th
Authors:
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dslegendsdslegends
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6 years ago
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