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revmitchell revmitchell
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Posts: 1059
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6 years ago
Brand image is best defined as the
A) name, logo, and other elements of a brand's identity
B) thoughts that reside in the minds of consumers based on past experiences, existing knowledge, and marketing communications
C) associations that a marketer aspires to project or communicate to its target market
D) thoughts or perceptions people have toward people and objects
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
Read 103 times
2 Replies
Sports Marketing (Fetchko, Roy, Clow)
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SatiozSatioz
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6 years ago
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revmitchell Author
wrote...
5 years ago
ty for the help
Sports Marketing (Fetchko, Roy, Clow)
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