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revmitchell revmitchell
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6 years ago
Daniel is responsible for marketing the upcoming football season at his university. The team will play 5 home games. According to the hierarchy model for sports, the first marketing campaign Daniel should launch is
A) developing strong brand associations
B) creating awareness of the games and dates
C) building a positive attitude
D) encouraging fans to attend one of the games
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
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Sports Marketing (Fetchko, Roy, Clow)
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kromonoskromonos
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6 years ago
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revmitchell Author
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6 years ago
I appreciate what you did here, answered it right Smiling Face with Open Mouth
jaray75
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Yesterday
You make an excellent tutor!
shelbycox
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2 hours ago
Just got PERFECT on my quiz
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