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Which form of direct marketing uses advertising to first expose a consumer to a good or service?

adthz

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Which form of direct marketing uses advertising to first expose a consumer to a good or service?

Which form of direct marketing uses advertising to first expose a consumer to a good or service?
A) infomercials
B) Web-based retailing
C) specialogs
D) video kiosks

Textbook

Retail Management: A Strategic Approach

Retail Management: A Strategic Approach

Edition: 12^th

Authors: Berman, Evans

Read 168 times

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adthz Author

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