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Home Q & A Board Other Fields Homework Help Business Management
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sundar83 sundar83
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6 years ago
A retailer seeks to expand the store experience to stimulate a customer's senses, as well as to entertain the shopper. This proactive approach to retail image is best described as ________.
A) enhanced retail imaging
B) visual merchandising
C) experiential merchandising
D) atmospherics
Textbook 
Retail Management: A Strategic Approach

Retail Management: A Strategic Approach


Edition: 12th
Authors:
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MartineMartine
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sundar83 Author
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#2
5 years ago
My study group was impressed, but I kept quiet about where I found the answer

Thanks for helping me Smiling Face with Open Mouth
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