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ikaro2k ikaro2k
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7 years ago
Because consumers buy products that are extensions of their personalities, marketers try to create ________ that will appeal to different types of people.
a. brand personalities
b. psychographics
c. cognitive dissonance
d. opinion leaders
e. self-concepts
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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7 years ago
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ikaro2k Author
wrote...

7 years ago
Brilliant
wrote...

Yesterday
Thank you, thank you, thank you!
wrote...

2 hours ago
this is exactly what I needed
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