Top Posters
Since Sunday
y
2
m
2
m
2
u
2
m
2
B
2
M
2
e
2
k
2
N
2
y
2
m
2
Home Q & A Board Other Fields Homework Help Business Marketing
New Topic  
Pandos Pandos
wrote...
Go to Answer
Posts: 998
Rep: 1 0
7 years ago
To breathe life into demographic analysis, marketers turn to ________ that group consumers according to psychological and behavioral similarities.
a. reference groups
b. opinion leader groups
c. microcultures
d. social classes
e. psychographics
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
Read 65 times
1 Reply
Replies
Answer verified by a subject expert
OrmfnOrmfn
wrote...
#1
Top Poster
Posts: 586
Rep: 6 0
7 years ago
Sign in or Sign up in seconds to unlock everything for free
More solutions for this book are available here
1

Related Topics

Pandos Author
wrote...

7 years ago
Good timing, thanks!
jasonbourne
wrote...

Yesterday
Thank you, thank you, thank you!
Hellish Lover
wrote...

2 hours ago
Thanks
New Topic      
Quick Reply
Explore
Post your homework questions and get free online help from our incredible volunteers
  549 People Browsing
Start New Topic Take the Tour CoursesNew Study Tools Topics Trending Browse by Textbook
Live Chat
Related Images
  
 650
  
 789
  
 345
Your Opinion
Which of the following is the best resource to supplement your studies:
Votes: 365
Previous poll results: Which is the best fuel for late night cramming?