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ikaro2k ikaro2k
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7 years ago
A(n)________ is a good or service for which consumers will spend time and effort gathering information on price, product attributes, and product quality.
a. impulse product
b. homogeneous product
c. shopping product
d. convenience product
e. emergency product
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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ikaro2k Author
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#2
6 years ago
Came at the best time!
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