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Rgary Rgary
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6 years ago
Lawyers, accountants, and other professionals typically price by adding a standard markup for profit. This is known as ________.
a. target costing
b. value pricing
c. cost-plus pricing
d. break-even pricing
e. penetration pricing
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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6 years ago
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