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Rgary Rgary
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6 years ago
Chevrolet runs a promotion whereby consumers can redeem two free single-day ski lift tickets at their local dealer through a test-drive promotion. According to the communication model, the people coming into the dealership to test-drive a vehicle are the ________.
a. encoders
b. message
c. source
d. medium
e. feedback
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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6 years ago
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Rgary Author
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6 years ago
Good timing, thanks!
vernonb
wrote...

Yesterday
this is exactly what I needed
karamsidhu1
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2 hours ago
Thanks for your help!!
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