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Kayty Kayty
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Posts: 1072
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6 years ago
"The process of measuring and evaluating the results of marketing strategies, and taking corrective action to ensure that marketing objectives are attained," is called
A) marketing control.
B) a performance appraisal.
C) an activity review.
D) a marketing evaluation.
E) a marketing audit.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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THINK Marketing, First Canadian Edition (Tuckwell)
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BlueFusionBlueFusion
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6 years ago
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Kayty Author
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5 years ago
Amazing!
THINK Marketing, First Canadian Edition (Tuckwell)
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