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Kayty Kayty
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6 years ago
Alex is reviewing the performance of a bottled beverage sold by his company. There is much debate throughout the company about the viability of this product and whether it is likely to grow, or to go into decline. To determine its stage in the product life cycle Alex should consider
A) commercialization rates.
B) time, sales and profits of the product.
C) the expertise of experienced company managers.
D) potential for new product development.
E) the brand acceptance wall.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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THINK Marketing, First Canadian Edition (Tuckwell)
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RainbowRisingRainbowRising
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6 years ago
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Kayty Author
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5 years ago
Thank you very much
THINK Marketing, First Canadian Edition (Tuckwell)
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