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Which of the following has been labelled the marketing research industry's biggest problem?

silverwing

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7 years ago

Which of the following has been labelled the marketing research industry's biggest problem?

Which of the following has been labelled the marketing research industry's biggest problem?
A) sampling error
B) respondent error
C) nonresponse error
D) item omissions
E) population misrepresentation

Textbook

Basic Marketing Research: Using Microsoft Excel Data Analysis

Basic Marketing Research: Using Microsoft Excel Data Analysis

Edition: 1^st

Authors: Burns, Bush, Nash

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Basic Marketing Research: Using Microsoft Excel Data Analysis, First Canadian Edition (Burns, Bush, Nash)

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wap042

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silverwing Author

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