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Home Q & A Board Other Fields Homework Help Business Marketing
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goji.go goji.go
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11 years ago
The main function of marketing is ________.
A) to contribute to the accuracy of a business's strategic plan
B) to successfully establish meaningful relationships with customers to ensure loyalty and repeat business
C) to develop the business's mission and vision
D) to ensure that manufacturing capacity of a firm is aligned with consumer demand
E) to determine whether products meet current safety standards
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Diesel

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bbb
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#1
11 years ago
THE ANSWER IS B. Marketing does have a role to play in providing input into a firm's strategic plan, mission and vision, pricing strategies, and decisions about how much product to produce. However, the main function of marketing, as reflected in the America Marketing Association's most recent definition of marketing, is to successfully establish meaningful long-term relationships with customers.
goji.go Author
wrote...
#2
11 years ago
Thank you Smiling Face with Open Mouth
Diesel
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