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goji.go goji.go
wrote...
Posts: 5977
10 years ago
Once an organization has performed a complete situational analysis, including an evaluation of its internal strengths and weaknesses and the external opportunities and threats of the market environment, then it is ready to ________.
A) do market research
B) expand sales over the Internet
C) select its target market
D) perform an audit of the organization's execution of its marketing mix
E) create its marketing objective
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2 Replies
Diesel
Replies
bbb
wrote...
10 years ago
THE ANSWER IS C. Once a company has performed a situational analysis, the company is ready to determine its target market in order to focus its promotion of products on individuals who are interested in them. Market research should have been thoroughly completed by this stage. An audit of the organization's execution of its marketing mix should have been done in assessing the organization's weaknesses. And it will be at a later stage that sales can be expanded over the Internet.
Answer accepted by topic starter
goji.go Authorgoji.go
wrote...
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Posts: 5977
10 years ago
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Diesel

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